Shopfront floral installations to transform your business

sophie tea art flower installation in london by flowers by eg | shopfront floral installations

What Are Shopfront Floral Installations?

Shopfront floral installations are large-scale, artistic flower arrangements designed to enhance the exterior of retail stores, boutiques, restaurants, and commercial spaces. Unlike standard floral décor, these custom installations create a lasting impression, making your business stand out and drawing in foot traffic.

At Flowers by EG, award-winning florist Ellouise and her team specialise in designing tailored floral displays that reflect your brand identity and create an inviting storefront. Whether you want a statement piece to boost brand awareness or a seasonal refresh, our shopfront floral installations can be crafted to suit any business.

Alternative terms include retail floral décor, business flower arrangements, exterior floral styling, and commercial flower displays—each helping your business gain visibility and create a welcoming ambiance.

View our floral installations page

Why Are Shopfront Floral Installations Important for Your Business?

First impressions are everything. A well-designed floral installation can attract customers, enhance brand perception, and set the tone for a positive shopping experience.

✅ Increase Foot Traffic: A striking floral display naturally catches the eye, encouraging passersby to stop and enter your store.

✅ Strengthen Brand Identity: Custom floral designs can reflect your business values—whether that’s luxury, creativity, sustainability, or elegance.

✅ Enhance the Customer Experience: Research shows that businesses incorporating flowers and greenery create a more inviting and positive atmosphere.

✅ Boost Social Media Engagement: Instagrammable storefronts encourage customer-generated content, leading to free marketing as people share photos of your stunning display.

✅ Perfect for Seasonal Promotions & Events: Whether it’s festive décor, a brand launch, or an exclusive event, floral installations help keep your shopfront fresh and relevant.

According to the journal of environmental psychology, businesses with visually appealing exteriors see up to a 40% increase in foot traffic!

seasonal flower installations | outdoor floral installations on signage Floral Colour Psychology: How Colours and Designs Influence Shoppers | shopfront floral installations

How Do Shopfront Floral Installations Work?

At Flowers by EG, we make the process seamless and stress-free:

1️⃣ Consultation & Concept Design – We discuss your brand, vision, and goals to create a unique floral concept tailored to your business.

2️⃣ Material Selection – We choose premium-quality fresh, preserved, or artificial flowers to match your aesthetic and durability needs.

3️⃣ Installation & Styling

Structural framework setup
Arranging and securing flowers for maximum impact
Final styling adjustments for a flawless finish

4️⃣ Ongoing Maintenance (Optional)

Fresh flower care & replacements
Seasonal updates to keep your display looking vibrant year-round

shopfront floral installations on signage in kent restaurant and wedding venue

How Your Business Will Benefit from a Floral Shopfront

🌿 For Retailers & Boutiques – Stand out on the high street and attract more walk-ins.

🌿 For Cafés & Restaurants – Create a visually stunning, Instagrammable entrance that draws in customers.

🌿 For Hotels & Corporate Spaces – Make a great first impression and elevate guest experiences.

🌿 For Event Venues – Provide breathtaking floral backdrops for weddings, launches, and corporate gatherings.

Common Misconceptions About Floral Installations

🚫 “They’re only for luxury brands.” – We design installations for all business types and budgets, from boutique shops to high-end brands.

🚫 “They require too much upkeep.” – We offer long-lasting preserved and artificial floral options that require minimal maintenance.

🚫 “They’re only for special occasions.” – Permanent shopfront floral installations keep your space attractive all year round, with seasonal updates available.

Best Practices for a Stunning Shopfront Floral Installation

🌸 Choose Seasonal & High-Quality Blooms – Fresh flowers look vibrant and last longer.

🌸 Align with Your Branding – Colors and styles should complement your store’s identity.

🌸 Invest in Professional Design – Proper structure and placement ensure longevity and aesthetic appeal.

🌸 Opt for Maintenance Plans – Keep your floral display looking fresh with periodic care or seasonal refreshes.

Why Choose Flowers by EG for Your Shopfront Floral Installation?

🌟 Award-Winning Floral Expertise – Led by Ellouise, our team brings creativity and craftsmanship to every installation.

🌟 Bespoke Designs That Reflect Your Brand – Tailored to your unique business aesthetic.

🌟 Seasonal & Sustainable Options Available – Choose fresh, preserved, or artificial flowers to suit your needs.

🌟 Hassle-Free Installation & Maintenance – We take care of everything from setup to upkeep.

Frequently Asked Questions (FAQs)

Q: How long do shopfront floral installations last? A: Fresh flower installations last 1-3 weeks, while preserved and artificial displays can last for years with minimal care.

Q: Do you provide seasonal updates? A: Yes! We offer flexible seasonal refreshes to keep your shopfront floral display aligned with current trends and events.

Q: Can the floral installation be customized to match my brand colors? A: Absolutely! We create fully tailored designs incorporating your brand colors, logo elements, and overall aesthetic.

Q: What maintenance is required for floral installations? A: We offer both fresh and low-maintenance options. Fresh installations require occasional watering and trimming, while preserved and artificial designs need minimal upkeep.